Brand Identity
Roberto

I designed the brand identity for the local ice cream icon called Roberto. 
The traditional ice cream is prepared with love and they only use high quality ingredients. Every morning they get fresh milk, from which they make the best flavors of ice cream for over 50 years already.

It was important to create an identity which was playful yet authentic. Playful in it's colors and illustrations to inspire kids.

Authentic in the logo and fonts. 

Project

Graphic design

Date

2017

For 

Roberto

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